The message tends to take a similar structure to Safaricom’s or other institutions messaging as well as include genuine contacts to attempt to legitimize it. In some instances, customers will get multiple messages from the same number in the same day.
A fake promotion is an erroneous advertising strategy created by fraudsters. They are often received through messages, emails, WhatsApp or social media platforms. Some of the counterfeit promotions announced include Safaricom’s Loyal Customer Prize, which Safaricom publicly disowned, and other data and airtime prizes. When a customer participates and receives no prize, this causes distrust between the user and the service provider.
Be wary of messages from unknown senders saying that you have won a prize or been selected to participate in a competition.
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