SAFARICOM SUSTAINABLE BUSINESS REPORT 2019 INTRODUCTION OUR BUSINESS OUR MATERIAL TOPICS STAKEHOLDER ENGAGEMENT CONCLUDING REMARKS 52 ALL-IN-ONE BUNDLE The All-in-One Bundle provides our customers with discounted data and calling minutes based on their usage and how much they would like to spend. Customers may choose from five price points — KSh 1,000, KSh 2,000, KSh 3,000, KSh 5,000 or KSh 10,000 — for a 30 day bundle. At each price point, they may then customise their bundle to optimise their usage: • Data only: for those who prefer to spend all their usage on data. • Data heavy + voice light: for those who prefer a mix of data and calling minutes with an emphasis on data. • Voice heavy + data light: for those who prefer to talk more but also to use some data. • Other offerings: free WhatsApp services and football passes that enabled customers to stream World Cup matches on their smartphones. EDUCATION: SHUPAVU291 Now transitioned into the Consumer Business Unit (CBU), Shupavu291 is a learning programme that incorporates game-style incentivisation to help students learn and study. The platform has a growing subscriber base, currently at 580,126 subscribers, and has 4,129,058 learners since its launch in 2016. M-TIBA M-TIBA, a mobile-based health proposition developed in partnership with CarePay and PharmAccess, provides easier access to affordable healthcare for Kenyans on a lower income. M-TIBA enables them to register for NHIF and provides an electronic wallet system to help them save towards healthcare. We provide the backbone technology on which M-TIBA runs. The scheme has over 4,270,844 subscriptions, injecting more than KSh 200 million in savings into the healthcare system, and provides services at over 400 accredited clinics.