The True Value We Have Created
We assess the significant indirect value contribution we make to the economy, society and environment in Kenya using the KPMG “True Value” methodology. When monetised, the net value of the most material social, environmental and economic impacts of the company, both positive and negative, gives an indication of the total value that Safaricom creates for the people of Kenya. The following ‘True Earnings’ bridge shows that the total value we created for Kenyan society in FY17 was KES 486 billion, 17% greater than in FY16 and around 10 times greater than the financial profit the company made in the same year. This ratio is slightly smaller than the 10.8 ratio of FY16. This illustrates that, even in years in which the profit of the company grows substantially, Safaricom continues to create value for society that far outweighs value for shareholders.