• Increase number of active Lipa Na M-PESA customers

The promotion will run for 2 months starting from Tuesday 6th March 2018 to 6th May 2018.

This incentive is open to all Lipa Na M-PESA (LNM) Buy Goods existing customers and any new LNM customers that will come in during the promotion period who make a successful buy goods transaction at any LNM Buy Goods merchant countrywide.

Only payments made to buy goods tillswill be recognized for this promotion. The following transactions will not be considered:

• P2P Transactions
• C2B Transactions
• B2C Transactions

Existing LNM customers have been clustered into segments based on their current average weekly spend and given a weekly target (see customer award matrix below). Any new LNM customer will fall into the Ksh. 500 and below customer monthly spend category. The targets are set on a weekly basis therefore the customer will be rewarded every week once they hit their target.

• The week will run from Monday to Sunday.
• Customers will be given a weekly value target to achieve. This will be communicated via SMS.
• If the customer meets the target then they will receive an instant cash back incentive to their M-PESA account
• A confirmation SMS message informing them of the incentive awarded will be sent to the customer number.
• Customer may also confirm/check their target and reward as well as do the below by dialing *234#:
  • Opt In/Out
  • Check Weekly Spend and
  • Check Weekly target