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As we celebrate 15 years of transforming lives, we are glad you are a part of this Journey. We appreciate your continued support. Thank you for helping us get this far. Scroll to see the 15 years journey.

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2000

Beginning with a Bang

Safaricom is launched in October at Carnivore grounds. The same year saw us introduce per second billing, free customer care line -100-, and reduce the price of new SIM to Ksh 2,500. Yes, 2,500/-.

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2001

Laying the Foundation

All of Kenya’s major towns came ‘on-net’ and subscriber numbers reached the 300,000 mark. If you have the 0722 prefix, this is the year it was launched. We awarded 3 lucky winners with a brand new Volkswagen Beetle each in the 1st National Promotion.

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2002

A Peculiar Year

The price of a line dropped to just Kshs 99 and the Kshs 100 scratch-card was introduced. The entire Mombasa - Nairobi Road was covered by the Safaricom network - just in time for the major road works. The year ended with almost 700,000 subscribers.

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2003

Gloves Off!

This was the year in which Safaricom really began to cement its market leadership. The strategic decision to pursue the per-second billing model was striking a resonant chord with Kenyans. 1 million subs achieved in June 2003. Remember simu ya jamii? This was the year it was launched.

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2004

The world wakes up to Safaricom

Mobile Internet was launched. We won several awards at the Company of the Year Awards (COYA), including Best Company, CSR Co of the year and Best CEO, for Michael Joseph. Profits hit the then previously unheard of Kshs. 5 billion mark. We had 2 million subs in October 2004

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2005

Putting the People First

In September 2005 Safaricom powered to the 3 million-subscriber mark. We launched - like Sambaza and Flashback (please call me back) service. Total Eco Challenge Awards - Winner - Corporate that planted the most trees (estimated 1M trees through various CSR programmes) that year.

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2006

Moving on up

The year began with a move to Safaricom’s new headquarters. We donated KShs 10m towards alleviating hunger in the country as a result of the drought. A pilot project giving a small group of customers access to banking services by SMS hinted at big things to come…

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2007

More than Just a Phone

Launch of M-PESA on 7th March 2007 – which took-off with Kenyans like wildfire. Kenya joined the rest of the world on BlackBerry. Kenya’s first ever 3G license giving consumers a superior internet experience.

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2008

10 Million Subscribers and Counting

East and Central Africa’s largest, IPO, the Safaricom IPO was concluded in June 2008. Global Mobile Awards 2008 - Winner in the Best Broadcast Commercial Category for our entry of The M-PESA ‘Send Money Home’ TVC

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2009

Higher Technology, lower Prices

Launch of Bamba 5 and Bamba 10– The lowest in the market. Reached 15 million subscribers. The Simu ya Solar Phone - first Solar phone that has an inbuilt solar charger. We also invested in data platforms which heralded a data revolution.

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2010

A decade strong

Profit hit the Kshs. 20.9 billion mark, rugby (Safaricom Sevens) and football (Sakata Ball – The Safaricom Challenge) got a big boost with major sponsorships from Safaricom.

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2011

Going strong

We started the Niko Na Safaricom live countrywide concerts. The 12th Safaricom Marathon and Half Marathon took place on the Lewa Wildlife Conservancy raising over $500,000 which was channeled to community based projects.

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2012

Kila kitu Shwari

We launched M-Shwari in partnership with CBA. Safaricom launched the first ever sustainability report by a Telco in East Africa. We started the e-Waste Recycling program.

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2013

Music to the ears

The Safaricom International Jazz Festival was launched. We made it possible to share data through Internet Sambaza. We showed our support to sports by introducing Safaricom Athletics Series.

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2014

Speed is good.

We launched the first ever 4G network in Kenya. The same year saw us revamp our corporate website which can now be accessed by the visually-impaired.

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2015

Oh, to be 15!

Safaricom announced a Ksh 32b profit. On 30th October, we launched a revamped website that features widgets- a quick and easy way of self-service - and retained accessibility for the visually impaired.

22 responses to “Safaricom at 15”

  1. mtundo walter says:

    what of skiza tunes?

  2. Joyker Agencies Kenya says:

    A great walk it has been. Not dissappointed so far. Looking forward to free sms services for customers. Maybe all who were in by 2008 should be given free sms service. Cheers. Ken Wambugu http://www.joycarkenya.com

  3. koibey says:

    What a journey to the best company in the region happy 15th Safaricom proud subscriber

  4. Evans Onyango says:

    This is a sign of dream come true. Safaricom has really grown and hope it grows further. think of entering the banking sector “Safaricom Bank” by 2017

  5. chesire says:

    goodwork

  6. Tracy Kaonje says:

    Niko na Safaricom 🙂

  7. John Obike says:

    wow safari com this is the beginning of the beginning keep the good work going happy 15 years Brithday

  8. winfridah obunga says:

    I LOVE THE WAY SAFARICOM DOES IT WORK. CONGRATULATION SAFARICOM.

  9. FELIX ARIGA GEORGE says:

    i highly appreciate safaricom towards the digital innovation

  10. Hisham Said Hamdun says:

    CONGRATULATIONS SAFARICOM. KEEP UP THE GOOD WORK.

  11. F. N. Kungania says:

    Congratulations Safaricom. Keep up the good service. M-Pesa was the best thing that happened to many of us and the range of services you’ve continued offering through this system has saved us time and alot of stress. THANK YOU.

  12. shadrack says:

    why has it taken long for safaricom share holders to start getting good dividends

  13. thanks for being the number one connector for all kenyans

  14. Karanja Kahia says:

    It’s not surprising that SAFARICOM has been such a success not only in Kenya but in the communications industry world wide! You have cared to touch the lives of ordinary people where it matters the most by introducing the billing per second charging system and, most of all, enabling Kenyans to send money the easiest way nobody ever thought was possible via M-PESA! Congratulations Michael Joseph! Congratulations Bob Colymore .Congratulations Safaricom staff! God bless Safaricom. God bless Kenya! Karanja Kahia, NAIROBI.

  15. Rajab Ramadhan Waziri says:

    thanks for giving kenyans a good quality of service fellow Kenyans and I appreciate that

  16. #KOT says:

    I think #SafaricomAt15 should at least award the very early Subscribers for being loyal. My line is 0722176… and I bought it in 2003 when I was a form one. During holidays I would go upcountry with my Alcatel OT 302, and everyone would think it was a CID’s walkie talkie.. There was no signal then. My scratch card used to cost 250/- . I registered my line & mpesa in 2007 after I got my Kitambulisho, a month after its launch. They should award me or us the old customers

  17. everlyne says:

    congrats and keep up.

  18. ELPHAS NAMUNYU says:

    THIS THING OF Mpesa , TRULY , IT HAS KENYAN LIVES. I APPRECIATE SAFARICOM SO MUTCH

  19. David Gitonga says:

    VIDEO: And here is a brief history of Safaricom over the past 15 years: https://www.youtube.com/watch?v=gUdCVJQ79JY

  20. JM says:

    An inspiring story indeed….looking forward to much more

  21. Lemayian says:

    Congrats safaricom limited. Make the process of paying school fees of all levels through MPESA more convinient. We are tired of standing in bank halls.

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