Data remains our fastest growing revenue stream and we are focused on growing it further through accelerating smartphone penetration, growing 3G and 4G users.
Focus on our three strategic pillars continues to reward us with strong financial and commercial performance.
During the year the company recorded strong financial and commercial performance. This was driven mainly by growth in non-voice service revenue and continued focus on cost reduction initiatives.
The Directors submit their report together with the audited financial statements for the year ended 31 March 2016, which disclose the state of affairs of Safaricom Limited (“the Company”) and its subsidiaries (together, “the Group”).